Straitsresearchtrendingreports: Biscuits Market Surpasses USD 134.15 Billion in 2024, Poised to Reach USD 217.21 Billion by 2033

The Global Biscuits Market has exhibited impressive growth, reaching a valuation of USD 134.15 billion in 2024. With a projected increase to USD 217.21 billion by 2033, the market is forecasted to expand at a healthy CAGR of 5.50% from 2025 to 2033, according to recent data compiled by Straits Research.

Biscuits—baked products typically made from flour—are witnessing soaring global popularity as consumers increasingly turn to convenient, nutritious snacking options. Today’s fast-paced lifestyle has fueled demand for on-the-go food choices, and biscuits have evolved from simple treats into functional, healthy snacks featuring low fat, high fiber, gluten-free, organic, and low-carb formulations.

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Market Scope and Research Methodology

This study on the global biscuits market is based on a comprehensive methodology that includes primary and secondary research. Industry experts, manufacturers, and consumers were interviewed to validate trends and future growth prospects. The research offers insights into market drivers, restraints, opportunities, and key developments while analyzing growth trends across multiple segments and regions.

The report extensively evaluates both historical data and forecasts from 2025 to 2033, offering a precise overview of market potential, innovation, consumer behavior, and regional dynamics.

Regional Insights

Europe Leads Global Consumption

Europe currently dominates the global biscuits market and is forecasted to grow at a CAGR of 4.85%. In countries like the UK, the demand for healthier and indulgent biscuit varieties is on the rise. Consumers prefer options like breakfast biscuits, thin varieties, and gluten-free alternatives. Mondelez International’s launch of heat-and-eat Cadbury-branded biscuits is a notable example of premiumization and consumer-driven innovation.

Asia-Pacific Gains Momentum

Asia-Pacific is anticipated to exhibit the fastest growth with a projected CAGR of 5.90%, contributing USD 39.79 billion by 2033. The growth is largely driven by China and India, where increasing urbanization, busy lifestyles, and heightened health awareness are driving demand. Innovations in flavors, packaging, and portion sizes are further stimulating market interest.

Market Segmentation

By Type

Sweet Biscuits dominate the market and are expected to continue growing at a CAGR of 5.55%. Digestive and plain biscuits remain household favorites due to their accessibility and health positioning.
Crackers and Savory Biscuits also hold significant market share, especially in regions where consumers prefer low-fat, simple snacks to complement beverages like tea.

By Distribution Channel

Supermarkets/Hypermarkets remain the leading distribution channel with a projected CAGR of 4.95%. These outlets offer convenience, promotional pricing, and product trials, driving impulse purchases.
Specialist Retailers and Online Stores are gaining traction, especially in urban centers, thanks to rising consumer preference for unique, locally produced, or artisanal biscuits.

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Leading Market Players

Mondelēz International Inc.
Kellogg Company
ITC Limited
Britannia Industries
Parle Products Pvt Ltd
Walkers Shortbread Ltd
Burton’s Biscuit Company
Yildiz Holding Inc.
Bahlsen GmbH & Co. KG
Campbell Soup Company
Grupo Bimbo

Frequently Asked Questions (FAQs)

1. What is the current size of the biscuits market?
The global biscuits market was valued at USD 134.15 billion in 2024.

2. What is the expected market size by 2033?
It is projected to reach USD 217.21 billion by 2033.

3. Which segment holds the largest market share?
Sweet biscuits dominate the market due to their widespread popularity and frequent innovations.

4. Which region leads the global biscuits market?
Europe currently holds the largest share, with Asia-Pacific emerging as the fastest-growing region.

5. Who are the top players in the biscuits industry?
Some leading players include Mondelēz International, Kellogg, Britannia, ITC Limited, and Grupo Bimbo.

6. What factors are driving the biscuits market?
Key drivers include product innovation, demand for healthy snacks, and convenience-based food consumption trends.