Straitsresearchtrendingreports: Pea Protein Isolate Market to Reach USD 6.74 Billion by 2033, Driven by Rising Demand for Plant-Based Nutrition

The global pea protein isolate market, valued at USD 2.68 billion in 2024, is projected to reach USD 6.74 billion by 2033, expanding at a CAGR of 10.8% between 2025 and 2033, according to Straits Research. Growing consumer interest in clean-label, allergen-free, and sustainable nutrition sources continues to push the demand for pea protein powder and pea protein isolate, positioning them as leading alternatives to animal-derived proteins like whey protein, whey isolate protein powder, and soy protein isolate.

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Market Overview

Pea protein isolate, primarily derived from yellow peas, is gaining traction as consumers seek high-quality, vegan-friendly alternatives to whey isolate protein and whey protein supplements such as Optimum Nutrition Gold Standard Whey. While traditional whey isolate and whey isolate protein powder remain popular in sports nutrition, plant-based solutions like naked pea protein are becoming mainstream due to their digestibility, hypoallergenic profile, and eco-friendly sourcing.

As lifestyles shift toward plant-based and flexitarian diets, protein powder choices are diversifying. Pea protein isolate, with its superior amino acid balance, is increasingly used in sports nutrition, energy drinks, health food, dairy alternatives, and even pet food formulations.

Market Trends

One of the strongest trends is the incorporation of pea protein isolate in beverages and alternative meat products. For instance, companies such as Rebbl and Koia use pea protein powder to formulate clean-label protein shakes. At the same time, textured pea protein is reshaping the plant-based meat sector with a meat-like texture and flavor experience.

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Key Growth Factors

Rising consumer focus on health, wellness, and fitness.
Growing awareness of plant-based diets compared to animal-based options like whey isolate and soy protein.
Expansion of plant-based sports nutrition where whey isolate protein powder and soy protein isolate alternatives are increasingly replaced by pea protein isolate.
Strong investments in R&D by companies like Roquette Frères, Ingredion, and Louis Dreyfus Company to improve sensory qualities and expand production.

Pea Protein Isolate Market Segmentations

By Product Type (2021-2033)

High-purity pea protein isolate (>85%)
Medium-purity pea protein isolate (80%–85%)
Low-purity pea protein isolate (75%–80%)

By Processing Method (2021-2033)

Wet processing
Dry processing

By Application (2021-2033)

Sports nutrition food
Energy drinks
Health food
Pet food
Others

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Key Players

Roquette Frères
Ingredion Incorporated
Cargill, Inc.
Axiom Foods Inc.
Burcon NutraScience Corporation
Glanbia Plc
Cosucra Groupe Warcoing SA
AGT Food and Ingredients Inc.

Regional Highlights

North America dominates the market, supported by strong consumer preference for plant-based diets.
Asia-Pacific is the fastest-growing region, with India and China driving demand for pea protein powder as alternatives to whey protein and soy protein.
Europe continues to strengthen its position with regulatory support and consumer demand for sustainable, allergen-free proteins.

FAQs

1. What is the global market for pea protein?

The global pea protein isolate market was valued at USD 2.68 billion in 2024 and is projected to reach USD 6.74 billion by 2033, growing at a CAGR of 10.8%.

2. What percentage of pea protein is isolate?

Isolates generally represent the highest-purity form of pea protein, with protein content above 85%. This segment dominates the market due to its superior nutritional profile compared to concentrates and other forms.

3. Is there a difference between pea protein and pea protein isolate?

Yes. Pea protein refers broadly to protein extracted from peas, while pea protein isolate is a more refined form containing higher protein content (typically >85%), with reduced starches, fibers, and fats.

4. Is there a shortage of pea protein?

While global demand is increasing rapidly, supply chain challenges and agricultural fluctuations can create short-term shortages. However, new production facilities,